Brian

Jeff Tobe

Session Speaker

Certified Speaking Professional Jeff Tobe, M.Ed., CSP, was chosen by readers of Convention & Meetings Magazine as one of the top 15 speakers in North America. He is one of the most dynamic speakers in the world, as attested to by clients including PNC Bank, Microsoft, RE/MAX International, Erickson Living, The Dubai Water Authority and Pepsi Cola International. He prides himself on presenting up-to-the-minute, cutting-edge material as it relates to designing the ideal customer EXPERIENCE by getting your people more ENGAGED at what they do every day. Jeff is the author of the wildly popular book Coloring Outside The Lines and co-author of the best-selling books The Sales Coach and The Communication Coach.

Over 20 years as a speaker, trainer, and business consultant has given Jeff the experience to apply best practices from leading companies to improve the customer experience across a wide range of industries. Whether you’re an accountant, an HR professional, a retailer, or a doctor, you share one marketing imperative: If you truly want to focus on your customer, you must see your business as your customer sees it. Jeff helps employees and employers put on their “customer glasses” to create meaningful change.

Sessions

Coloring Outside the Lines!

9:30 AM Session 1 - Flying Forward: 1 Strategic Track PDU

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This high-energy, participatory, humorous session has received outstanding reviews from diverse PMI groups around the world. Certified Speaking Professional, Jeff Tobe, challenges you to step outside your comfort zone in positioning yourself more creatively than ever before. He provides the insight you require to give yourself the ‘competitive edge’ for which we all strive in the PM world today!

To be effective in today’s marketplace, you must force yourself to look at your organization’s EXPERIENCE from a different perspective.

Tobe is not just entertaining—he provides real ‘tools’ to creatively ENGAGING your internal and external stakeholder. With the push to agile methodologies, Jeff gets PM’s to focus on scope flexibility and team input in a whole new way.

He believes in the power of creativity to look at business from a new perspective and accept that customer service is no longer the bar that distinguishes us from our competitors. We now have to consider our internal and external customers' EXPERIENCES from the minute they make contact with us to the minute they are done! Jeff encourages PM’s to “start considering every one of your TOUCHPOINTS--those opportunities you or your people have to influence the customer/stakeholder experience. Allow people to ‘tweak’ their own touchpoints and, collectively, change the experience.

He addresses the concept of seeing the world through their eyes—from their perspective! Most important, his sessions are upbeat, interactive and FUN!

ARE YOU WILLING TO COLOR OUTSIDE THE LINES?
Join Jeff to learn:
- How to spark innovative thinking—in yourself and others
- Motives for making the shift from a service to EXPERIENCE culture in PM today
- Techniques to effectively manage the change that comes with innovation
- The benefits to challenging your existing “boundaries”
- How to tweak individual ‘touchpoints’ in your organization
- Methods to getting your internal and external customer more engaged at what they do everyday

Let's Get Engaged! How to get your 'customers' more involved in what you do in the PM world

2:15 PM Session 3 - 1 Leadership Track PDU

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“Only 67% Of workers in the U.S. are committed to and engaged in their work”
State of the American Workforce report / Gallup 2016

In this presentation, Jeff Tobe DOES NOT ask you to marry him!! What he does, is to make you aware of how important it is to get stakeholders engaged at what they do every day. Business is changing at lightning speed. What if we looked internally to make it easier externally? In other words, what if we considered how to get ourselves, our team and our stakeholders more engaged at what they do so that it will ultimately have an effect on the ‘customer’ experience?

In his usual high-energy, high-humor and high-content style, Jeff walks audiences through the “Four Pillars of Engagement”…

Creativity
Curiosity may have killed the cat but it’s the one resource that the most successful PM’s have discovered that they need to foster in their team.  Creativity leads to innovation, to get people invested in your project, you have to encourage them to be more curious in looking for alternative solutions, being incredible problem solvers and in asking the right kinds of questions of their internal and external customers.

Commitment
Commitment is at the heart of every successful organization/team, and commitment is always about relationships. It’s about commitment to the customer/stakeholder, to each other and to the goal!  Gain a competitive advantage with trustworthy managers, loyal stakeholders and clients from whom you get ‘buy in’ at every step and to the integrity of your organization and of the project.

Accountability
At every level of the organization, people have to do more than just WANT to be accountable, they have to act “as if…” Engagement without accountability equals chaos. Jeff demonstrates ways in which we can get our people more accountable for their actions and decisions. He believes in the rule that “If you are 100% accountable for the ‘now”, there can be 0 excuses in the future.

Communication
Engagement starts and ends with open communication.  A recent New York times survey found that 78% of workers polled in diverse industries mentioned poor communication at the root of challenges with their managers, colleagues and with customers.  What an amazing opportunity!  Jeff shares techniques to make your people more aware of their communication and to give them the tools to better themselves.  Join an elite 22% nationwide who DO get it! 

Join Jeff to Learn:
• The advantage of differentiating between service and experience
• How to battle the “…but that’s the way we’ve always done it” syndrome
• To make the shift necessary in your culture to get your people more engaged
• Why creative thinking allows for involvement at every level
• What it is that will attract the right kind of employees when you are looking
• How accountability leads to engagement
• The two questions that will get ‘buy in’ from your people every time
• Communication techniques that will allow you to work with people in a way in which they NEED to be worked with

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